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Eyes

Everything for your eyes in one place: highly pigmented eyeshadow palettes, creamy eyeliner and brow pencils, lash primer and volumizing mascara, and the faux mink lashes we are known for.

The whole range is designed to work together. Shape and fill the brows first, lay down shadow while you still have a clean lid, line and smudge, then finish with mascara or a strip lash. Working in that order means you are not cleaning shadow fallout off finished concealer, which is the single easiest way to make an eye look messy.

Our shade ranges lean into color — warm bronzes, terracottas, deep plums and the bright tones our Dominican and New York roots are built on — and every formula is vegan and 100% cruelty-free.

Frequently asked questions

What order should I apply eye makeup in? Brows, then eyeshadow, then liner, then mascara or lashes. Shadow before concealer if you are prone to fallout.

Do I need lash primer? If your lashes are short or straight, yes — primer adds grip and length before mascara so the mascara has something to hold onto.

Is everything cruelty-free? Yes. All LUNA MAGIC eye products are vegan and cruelty-free.