VA-VA PINK LASHE PRIMER: This best-selling, award-winning lash primer instantly adds length, volume and all-day wear to your lash routine.
VA-VA VOLUME MASCARA: Achieve volumized, curled and defined lashes. Vitamin B5 is paired with other key ingredients to keep the lashes nourished and lifted. While the ultra black pigment helps give the lashes its voluptuous look.
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REAL BEAUTY FOR REAL PEOPLE
Real beauty isn’t about brand names or celebrity faces, it’s about tapping into the authentic you. Say adios to beauty as defined by celebrities and unrealistic standards. And hola to beauty that makes you feel confident and strong in your own vibe.
The Frias sisters are everyday women who joined forces to go after their dreams of building a multi-million dollar beauty company. We all face many pressures in today's society, but at our core we are dreamers. We believe that beauty has the power to motivate and help you look your best, as you hustle to climb the heights of a new life milestone, raise a family or unlock business success. We respect that the definition of success is unique to each individual and we exist to help make the journey more fun, colorful and exciting.